Annual Kettle Campaign raises $26,000
© Bonnie Learning photo
The Happy Valley-Goose Bay Salvation Army Christmas Kettle Campaign was a huge success this year, raising $26,000 in the Upper Lake Melville area. One hundred per cent of monies raised from the campaign stays in the local area for community initiatives and assistance. Both NorthMart and Terrington Co-op provide space for the campaign every year. From left, Lt. Brent Haas, Tony Chaulk (Co-op); Cecil Lynch (NorthMart); and Lt. Melissa Haas.
It has been the most successful fundraising campaign to date for the Salvation Army in Happy Valley-Goose Bay.
The Army’s annual Kettle Campaign — which kicked off Nov. 30 and ran until Dec. 31st — raised an astounding $26,000, an increase of $8,000 from 2012.
“We had set a goal of raising $20,000 in 2013,” explained Lt. Brent Haas.
“When we raised $18,000 in 2012, we figured we wouldn’t set our goal too much higher for this past year, but to raise $26,000 was incredible.”
Lt. Haas said while they did receive some generous individual donations from residents and businesses, 90 per cent of the funds raised came directly from the donations of the general public.
Lt. Haas credits the success of the campaign to several factors.
“This was the first year we ever had an official ‘kick off’ for the kettle campaign,” he said, noting Divisional Leaders for the Salvation Army Newfoundland and Labrador branch — Lieut. Colonel’s Douglas and Jean Hefford — were on hand to help kick off the campaign.
“Second, with the coverage from The Labradorian on their website and in the paper, and the coverage on social media, it really got the word out about our campaign this year.”
Lt. Haas also noted the assistance of the two local grocery stores — NorthMart and Terrington Co-op — were instrumental in the success of the Kettle Campaign.
“Without their support in providing space, we would never be able to do what we do,” said Lt. Haas.
“We’ve done this for many years, and we will continue to support them,” said Tony Chaulk of Terrington Co-op.
Cecil Lynch, Point of Sales Manager for NorthMart, agreed.
“They’re a welcome presence and we will continue to support the campaign going forward.”
Lt. Haas said the generosity of people in the Upper Lake Melville area who took the time to place a donation in the kettles was amazing.
“A lot of people do not realize that 100 per cent of the money raised locally stays in the area,” said Lt. Haas. “Because the Salvation Army is already established here, nothing goes towards the cost of operating the church or salaries or anything like that — every cent is used to help others when needed.”
Lt. Haas noted the devastating house fire on Davis Crescent on Dec. 29th as an example.
“The same day that fire took place, we assisted the young man with some new clothing — including new winter clothing — as well as personal toiletries and food vouchers,” said Lt. Haas.
“That is the kind of help we provide from the money raised from this campaign. The money helps us help others.
“We really want to thank the community for their support.”